Monday, 21 March 2011, 9:39 PM

Vasette Gazette — Intuitive Beauty

I found this newsletter on CampaignMonitor. At first I scrolled past it, but then I had to go back and have a better look at it.

As you can see, they’ve chosen a picture for their background, and very likely that picture will be blocked by some email client somewhere along the line. But to avoid a blocked picture rendering the newsletter completely useless, they’ve created little boxes filled with text only. The pictures in fact do not load even in the latest version of Outlook, but I still have a soft spot for this letter because they’ve adjusted to those who choose to block pictures. But aside from everything else, I like the design — black and white with a splash of color in the center — it feels 3D-ish, don’t you think?

Because of the great intuitive design, I give them four out of five hearts!